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About Emma

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About us

Hi, I'm Emma Lovelock, a pilates instructor, owner of The Pilates Corner, an Award Winning Studio in Hertfordshire, UK and I've been where you are. A studio owner that was rushed off their feet running a business that no-one had taught them how to do. Struggling through the day to day tasks of being a studio owner, but doing nothing about growing or improving the business side of things.

At the start of 2024, I launched my Mentoring business The Pilates Corner Academy, with the intention being to mentor as many wellness studio owners to grow their businesses using the knowledge and tools I have gained over the last decade. With courses and workshops I've specifically designed for the wellness industry. Since launching, my mission has broadened to include wellness/fitness instructors too creating the need to change our name to The Wellness Business Lab.

It's funny, as instructors we spend so many years learning our discipline and mastering our technique, but when it comes to running a business there's a lot of guess work going on. Most of us don't become instructors with the intention of running a studio, we do it because we love it and we want to share our love for it with others. Therefore we just kind of do what we think we need to do and hope for the best.

However when you find yourself with a studio that just isn't bringing you the kind of income you were hoping for when you first imagined opening the doors, it can be frustrating and the fun side of teaching gets overpowered by the stress of being a studio owner.

As an instructor that has had previous experience in sales and marketing and running other businesses, plus the additional skills and knowledge I've gained from working with business coaches. I'm now on a mission to help as many other wellness studio owners & instuctors get their businesses to the best they can be.

Testimonials


“My first business mentoring session with Emma was incredibly helpful. After pivoting my company several times in recent years and struggling to keep up with the evolving marketing and online landscape, I was feeling overwhelmed. With Emma’s guidance, I was able to thoroughly review all aspects of my business and begin developing a clear plan for moving forward. Her understanding of my work and industry made a significant difference, as the needs of each business sector vary greatly. Working with someone who has been through it themselves truly makes all the difference.”

KARYN CLARK, EVOLVE LIFE


“ Emma is currently giving me Business Coaching, I'm in the process of wanting to grow & expand my business, and I am so overwhelmed at the lengths that Emma goes to, and the help with the tools that I need, the confidence Emma has given me is amazing, I have learned so much, in such a short space of time, and things that I would never of thought about. I can’t thank her enough “.

VICKI HARDING

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